Cambridge-Isanti Community Education

For future and emerging leaders in Gen Y, discover the key concepts of being a leader and the best strategies for developing your leadership skills and influence. Learn the unspoken secrets leaders know and the strategies they employ/exhibit in for influencing others. This course can be taken alone or as part of the 3 course Certificate in Leadership Development. Class Details Unit 1: Making Leadership Happen What leaders do, and don’t do What Leaders Believe Attributes of leaders: what characteristics leaders have that others don’t Making it happen: becoming a leader Leadership procedures and processes, how leaders work Unit 2: Attending Meetings: Where the Action Is How to attend a meeting when you are not the leader The dynamics of meetings Recognizing the players in a meeting How to study. The unspoken cues of body language, silence, objections, Studying/Reading the leader in a meeting Unit 3: The Secrets of Leading Successful Meetings Creating your meeting agenda and objective The 5 Secrets of leading an outcome oriented meeting Getting something passed Understanding meeting procedures: Bob’s Process Model Unit 4: Change: How to Influence Others Creating the argument Delivering the case Gaining support, before, during, and after meetings Taking leadership For more information, visit our question and answer page - Click Here.

Being able to write a good news story, press release or publicity notice is a skill that can set you apart in the workplace. Getting the word out is an essential activity for every organization. Acquire the skills good journalists have and learn how to craft a news story, press release or publicity notice that will get attention. This course can be taken alone or as part of the 3 course Certificate in Business Writing. Class Details Unit 1: The Skills good journalists have What journalists know how to do How to think like your audience Kinds of publicity notices Keys to successful publicity notices Unit 2: Writing a good news story The inverted pyramid The 5 Ws and H How not to bury the lead Writing a good headline for your story Unit 3: Creating the Successful Press Release The press release format Quotes, how many to use, who to quote and how How and where to highlight your organization and contact Avoiding the direct sales pitch Unit 4: Distributing Your Press Release Targeting media, journalists and audiences Email press releases Print press releases Getting attention For more information, visit our question and answer page - Click Here.